Legal
Advertising policy
Effective for all campaigns on Not Fair. Violations may result in rejection, pause, or account suspension without refund of spent balance.
Creative specifications
- Size: 970 × 90 px (large leaderboard)
- Formats: JPG, PNG, or WebP
- Max file size: 2 MB
- Destination: HTTPS landing page required
- Placement: Match pages (competition-targeted)
Prohibited content
The following is strictly prohibited. Ads are reviewed before going live.
Illegal products
Anything illegal in the user’s jurisdiction.
Hate & harassment
Hate speech, slurs, or attacks on protected groups.
Adult / sexual content
Pornography, sexual services, or explicit imagery.
Weapons & violence
Weapons sales, graphic violence, or glorification of harm.
Scams & phishing
Fake investments, malware, or deceptive offers.
Controlled substances
Recreational drugs, unlicensed pharma, tobacco (incl. vape) where restricted.
Gambling (restricted)
Unlicensed gambling or targeting minors.
Political interference
Misleading political ads or election interference content.
Counterfeit goods
Knock-offs or IP-infringing products.
Malicious tech
Spyware, clickjacking, or forced redirects.
Review & billing
Campaigns start in pending review. Approved ads serve until paused, archived, rejected, or balance runs out. Impressions and clicks are billed from your prepaid balance (CPM/CPC). We may pause campaigns for policy or fraud reasons. Contact info@notfair.com for questions.